YouTube is the ideal social platform for Manufacturers and product developers.
Only YouTube can provide insight into your manufacturing processes with informative videos taking your followers behind the scenes. And if you take the time to make quality content, your followers will appreciate it.
Try not to focus exclusively on your products. Start conversation on broader themes within your industry to broaden your reach to potential followers to increase your message. A good way to do this is to show your followers measures you’ve taken to conserve energy or reduce waste.
You should also highlight your team by focusing on the talents they bring to the workplace as well as their individual personalities.
You should also consider Google+. This particular platform wont require much work. It will just help with Google searches. All you need to do on G+ is to make sure your profile stays up to date with current information and share your YouTube videos to your feed. YouTube make it easy to share to G+ and it doesnt require much if any effort.
Optimize and test all of your content for mobile! Don’t include small objects or small text. More than half of YouTube videos are viewed on mobile devices. Test the video on mobile before publishing.